“Design Drives Market – Asian Furniture Design Forum†and 2017 International Famous Furniture (Dongguan) Exhibition National Tour Chengdu Station
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The new layout has created a new look for the Spring and Autumn Period. It has held 36 famous furniture exhibitions for 18 consecutive years. It is the only internationally renowned professional furniture exhibition developed from the production base in China, so its trend and trend have been receiving much attention. . In the past year, if the famous furniture exhibition set the strategic direction for future development from a macro perspective, then 2017 will start from the details, comprehensively improve the service level of the exhibition, and continue to play the famous furniture exhibition to promote the important platform for the development of China's home furnishing industry. effect.
Mr. Fang Runzhong, General Manager of International Furniture (Dongguan) Exhibition In 2017, the famous furniture exhibition launched a series of promotion strategies. Among them, the famous furniture design exhibition will bloom in Dongguan with a more colorful gesture. The design exhibition will rely on the design home pavilion as the center, admire China's original home design power, incubate innovative talents, and promote new interactions between different design concepts, thinking and genres by bringing together domestic and international excellent home design works. . “Design GOâ€, “Design Brand Zoneâ€, “Design Forum Zoneâ€, venue settings in three major regions, large coffee collections and forum dialogues will provide strong driving force for the design drive of the home industry!
At the same time, the famous furniture exhibition will focus on improving the specifications of the exhibition activities, creating new event brand projects, providing exhibitors and visitors with cutting-edge, high-end industry information, bringing together industry elite ideas, solving industry hot issues, guiding industry trends, and Promote the integration of furniture, design, home accessories, market, real estate, finance and other links, form a new industry ecological chain, and make unremitting efforts to achieve coordinated development of the green supply chain of the home industry.
At the event, Fang Runzhong, the general manager of the international famous furniture (Dongguan) Exhibition, introduced the overall situation, planning layout and strategic thinking of the famous furniture exhibition 2017. “The spring and autumn exhibitions of the 2017 Furniture Fair will adhere to two different orientations. Among them, the spring exhibition will focus on furniture brands as the core content to create the most market-expanding furniture exhibitions; and the autumn exhibitions will enhance the value of furniture brands. Linking the market system and realizing the comprehensive home exhibition of “cross-border integrationâ€, we strive to integrate the resources of the upstream and downstream industry chain to create a new super platform for home exhibitions,†Fang Runzhong said in his speech.
Design drive, ushered in the brand 2.0 era "Design" as the driving force of industrial economic development and the linkage value of multi-industry linkage, has been more and more concerned by the industry. The changes in the times have brought about new consumption patterns, and the home industry has also ushered in new challenges. The industrial intervention and ecological intervention of design have gradually become a hot topic in the home furnishing industry. The 2017 Furniture Fair will also place more emphasis on the importance of design in the market.
According to the organizing committee of the famous furniture exhibition, the 37th International Furniture Fair will use design as the driving force to promote the close connection between design and furniture industry. At the same time, it will rely on the Golden Jubilee Award and the famous furniture design competition to hold more events. Multi-line and offline design forums, linking more home furnishing companies, promoting the docking of design and home furnishing industry, bringing design into the public's vision and creating more vitality for the sustainable development of China's home furnishing industry.
On the afternoon of January 5th, “Design Drive Market – Asian Furniture Design Forum†was staged in Chengdu. After a series of questions from the host, Fang Runzhong, general manager of the international famous furniture (Dongguan) exhibition, Wu Baolong, deputy general manager of Chengdu Fusenmei Home Co., Ltd., and Liang Zhi, secretary general of the Sichuan Provincial Committee of China The guests elaborated their views and engaged in heated discussions.
The forum uses “design†as a trigger point to realize the exchanges between investors, real estate, home, media, event platform and other industrial chains. In the new situation, the design of how to help the home industry achieve diversified transformation and development is the entry point. Discuss how design can help home businesses achieve system innovation and enhance business value.
It is reported that following the first stop of Hangzhou Station on December 23, 16 and Chengdu Station today, the Organizing Committee of the Furniture Exhibition will jointly organize the media Netease Home and continue to launch the national “going out†series of activities. The tour will travel to major cities, combine local markets, launch the “Asian Furniture Design Forum†for local conditions, further enter the designer and form industry hotspots; and eventually join forces during the famous furniture fair in March next year. Design a large coffee, hold a high-profile design forum to guide the home industry winds and promote original design progress.